Online Marketing Guide - Free

Keeping pace with the latest customer trends, technological advancements and platform updates can be a full-time job, even for seasoned marketing professionals.

However for busy leaders and business owners, achieving tangible results remains paramount.

This guide simplifies the complexities of digital marketing into an easy to understand, practical and stragithforward process - less art and more elements of a machine.

Digital marketing efforts are, more than ever, being directed to increase commercial outcomes and customer growth. It is in that vein we have focused this report - anyone can tell you 'run ads', here we put all the elements together to de-mystify Ads, Content, SEO, Short Form Video so they work in harmony.

Implemented well this should translate into increased sales (ROAS) and demonstrating a positive ROI year-over-year.

The report includes:

• The marketers calendar: big annual events to be ready for
• Social media platform usage by age group
• Short form video, is it a necessity?
• Optimal digital campaign sequencing
• Explained: Earned, Owned and Paid media
• Be ‘best’, not ‘cheap’
• YouTube Shorts, Instagram Reels & TikTok
• How Paid and Organic can ‘boost’ each other